Wireless Instant Messaging: Propelling SMS and Desktop IM to the Next Level
From Simple SMS to Presence- and Location-Enhanced Real-Time Messaging
Wireless Instant Messaging will enable mobile phone operators to transform short message service (SMS) into a more powerful service integrating presence, location, sophisticated user preferences, and multiple media. That is one of the conclusions of the new 54-page report, Wireless Instant Messaging: Propelling SMS and Desktop IM to the Next Level.
The report found that wireless instant messaging presents significant consumer and enterprise opportunities for mobile phone operators. Also a large share of SMS traffic will migrate to feature-rich wireless instant messaging.
Enterprise use of IM to communicate with customers, suppliers, and internally is set to take off - fostering what many call "The Real Time Enterprise." The report found evidence of not only person-to-person IM, but machine-to-person and person-to-machine in enterprises. While wireless IM for consumers is mostly for fun, wireless IM for enterprises is essential to The Real Time Enterprise.
Additional conclusions found in Wireless Instant Messaging: Propelling SMS and Desktop IM to the Next Level: